Natively supported by HEYA
Your brand. Your store. The whole operation.
HEYA natively supports E-Commerce: a branded storefront, a structured product catalog, checkout, and the order lifecycle in one platform. Build the customer experience and manage the business behind it from the same place.
Understand the model
E-commerce is the sale of products through an online store. A shopper discovers an item, selects the right option, pays or chooses a supported payment method, and receives the purchase through delivery or pickup. For the retailer, that simple journey connects merchandising, inventory, payment, fulfillment, and customer service. A successful store keeps those pieces aligned as the catalog grows and customers return.
Inside the operation
A linen shirt finds its person.
The customer browses a collection, finds a product, and selects the variation or options that fit their needs.
The order connects the selected products with payment and fulfillment details, giving your team a clear basis for picking and packing.
Complete the fulfillment handoff and keep the purchase context available for customer service, returns, and performance review.
Native to HEYA
Online retail is a native HEYA operating model. Products, variations, collections, storefront content, payment methods, and orders belong to the same commerce environment. Your team can develop a recognizable brand experience while handling the practical work of selling and fulfilling products. Enable the HEYA tools appropriate to your store, and configure languages, currencies, delivery, and promotions around the markets you serve.
Start with a theme and build the pages, banners, galleries, and navigation that introduce your brand. Connect campaigns to real collections, keep service information easy to find, and offer localized content where your audience needs it. HEYA supports multiple languages and RTL, including Arabic, so the storefront can respect how different customers read and shop.
Explore Theme Builder & themesOrganize products into collections, categories, and brands. Use variations for choices such as size and color, modifiers for supported custom options, and bundle or quantity offers where products make sense together. Stock information remains part of the same operation, with shelf mapping and the Stock Connector available to support the way your team manages physical inventory.
Explore Variations & modifiersConfigure the store’s payment methods, available currencies, tax settings, and shipping options. HEYA includes integrations with providers such as Stripe and PayPal, as well as cash on delivery. Give customers clear names, prices, and delivery expectations, and choose methods that fit your business and the provider availability in the markets you serve.
Explore 23 payment gatewaysFollow purchases through preparation and delivery, then support exchanges or returns through the appropriate HEYA tools. Coupons, scheduled discounts, and product suggestions give your team ways to merchandise the next purchase. Sales, product, customer, and inventory reports help you understand what is selling and where the operation needs attention.
Explore Live order pipelineA day in the business
An illustrative e-commercescenarioA US homeware brand introduces a new collection with a campaign banner and a curated product page. A customer selects the size of a linen throw and adds a matching cushion. The team prepares the chosen products, ships the order, and uses product sales reporting to understand demand. The customer journey and the operational work stay connected in HEYA.
Before you begin
Yes. E-Commerce is a native HEYA vertical, connecting storefront design, catalog management, checkout, and order operations. Configure the relevant platform tools and integrations for the way your store sells and fulfills products.
Yes. Multi-Store lets you manage distinct market experiences with their own language, currency, payment, and delivery settings. Multilingual content and RTL also let you serve different audiences within a store.
Yes. Begin with the product structure and fulfillment process you need, then add collections, variations, merchandising tools, or additional market experiences as the business develops. Keep catalog naming and stock identifiers consistent as you grow.
Your next move
Explore HEYA’s plans and configure the tools, integrations, and customer experience your operation needs.
Explore plansMore ways to sell
