Catalog & Inventory
Describe the choices that make a product yours: sizes, colors, configurations, and order-specific options. HEYA provides dedicated variation and modifier tools so a single product family can support a more precise buying experience.
Variations & modifiers · 3min read
The big picture
A customer choosing a shirt size is making a different decision from someone adding a topping to a pizza. Both need clear options, but those options have different operational meanings. HEYA separates product variations, variation types, and product modifiers in the backend. That structure helps your team distinguish the versions you stock from the choices customers make while ordering, without reducing every product to a one-size-fits-all listing.
A closer look
Use variation types and product variations to describe the meaningful differences within a product family. Consistent option names help customers compare products and help your team maintain the catalog. Decide which differences belong to a distinct stock item and which are simply descriptive. A clear structure becomes especially valuable as the number of products and options increases.
Product modifiers give your catalog a place for choices such as extras or preparation preferences. Present those choices in language customers understand and make the operational meaning clear to the team fulfilling the order. A food business, for example, can distinguish a customer’s pizza preference from the product’s underlying catalog identity.
The app catalog includes Custom Sizing Variation and Size Guide tools. These support product experiences where a standard size label may not be sufficient. Use guidance and clear descriptions to help customers make a suitable selection, and review how the resulting choice appears to your fulfillment team before introducing a new configurable product.
In practice · illustrative scenario
A clothing store can organize sizes and colors as product variations, while a pizza business can offer extras and ingredient preferences through modifiers. Each business gives the customer useful choices, but the catalog remains structured around the way those choices are stocked and fulfilled.
Good to know
Variations describe versions within a product family, such as a size or color. Modifiers describe additional ordering choices. Choose the structure that matches the product’s inventory and fulfillment requirements rather than treating every choice as interchangeable.
The backend app catalog includes Custom Sizing Variation and Size Guide. Review the available configuration for the products you sell, and test the customer selection and order handoff before making a custom-size product available.
Your next chapter
Explore the plans, connect your catalog, and build the commerce experience your customers need.
